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September 18, 2025

Strong through the year with the TNA

As a cooperation partner of Berlin-based agency TryNoAgency, we have supported several project phases as part of the brand positioning of a major German media company and FinTech industry leader.

TroNa GmbH

TryNoAgency is a true campaign legend. The team provides brands with everything they need to grow in the market, from strategic foundations to creative concept development and production.

Sector

Media, FinTech

Target group

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The challenge

We support projects at key strategic interfaces for TryNoAgency, working closely with them to sharpen their brand positioning, explore their target group and develop creative foundations for communication.

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Brand positioning

‍For a leading German media company, we led a brand workshop as part of a comprehensive brand identity project. In collaboration with TryNoAgency, we developed the foundations for brand positioning, the definition of USPs, and target audience exploration—creating a solid basis for the brand's strategic evolution.

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360° Communication strategy‍

For a major player in the FinTech sector, we supported TryNoAgency in the development of a 360° communication strategy. We provided key input for positioning, target audience analysis, and strategic direction—thereby helping to create a consistent brand experience across all channels.

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Our Approach

Result

Services

  • 360° communication strategy
  • Brand positioning
  • Brand workshop
  • Market environment analysis
  • Target group development
  • USP development
  • Creatives development

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Curious?

Contact us

We at Adston, believe that trust and transparency are essential to successful collaboration. For this reason, we involve our clients at clearly defined milestones throughout the project process.

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